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Our Why
Our Why is simple: to honour the bond we share with our pets by choosing care over convenience, quality over shortcuts, and long-term health over quick fixes.
We believe that our pets depend on us to make thoughtful, informed choices on their behalf. What we feed them, how those foods are made, and where they come from all matter—especially over the course of a lifetime.
B&T Pets was shaped by the understanding that small, intentional decisions can have a meaningful impact on a pet’s long-term well-being. Inspired by our own experiences and the bond we share with our animals, we focus on supporting "healthspan"—the years of life when pets are active, comfortable, and truly thriving.
Our Mission
Our mission is to honour the legacy of Baron and Tessa by creating high-quality, natural pet treats and supplements that support the "healthspan".
We do this by:
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Using minimally processed, thoughtfully sourced ingredients
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Focusing on novel proteins that are often better tolerated
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Holding ourselves to high standards of quality, safety, and transparency
Every product we create is designed to nourish, not just reward—helping pets enjoy more active, fulfilling years alongside their families.
Our Vision
Our vision is a future where pets and their families share longer, healthier, and more joy-filled lives together.
We strive to build a trusted Canadian pet nutrition brand known for integrity, transparency, and care—one that helps pet parents better understand the value of "healthspan" over lifespan.
As we grow, we aim to inspire more thoughtful conversations around pet nutrition, sourcing, and long-term well-being, while remaining grounded in the values that shaped B&T Pets from the very beginning.
